YANGON, Nov. 5 (Xinhua) -- Myanmar will hold an ethnics culture and tourism promotion festival in Yangon in January next year to promote ethnic nationalities' traditional culture and their products, Myanmar News Agency reported Monday.

The festival, scheduled for Jan. 25 to 29, will be supervised by the Myanmar Ethnic Entrepreneurs Association (MEEA).

Minister of Ethnic Affairs Nai Thet Lwin expressed hope at a function on Sunday that all the ethnic people would be united further through the festival, believing that the festival would also help in acquiring lasting peace.

He urged the ethnic entrepreneurs to make Myanmar's beautiful landscape and traditional culture known to the world.

Minister of Commerce Than Myint said the festival is aimed at upgrading the ethnic economy through tourism sector, voicing support for MEEA's efforts to penetrate the international market by collaborating with local food products.

MEEA is made up of some 27 ethnic entrepreneurs, including Bamar, Kachin, Kayin, Kayah, Chin, Shan, Rakhine and Mon ethnic groups.

Its main objective is to encourage ethnic entrepreneurs and develop interaction among them in the under-developed areas.